EQAL
The real EQAL
In February, 2008, creator Greg Goodfried articles of incorporation for EQAL, Inc. in the state of Delaware. It is not yet known what the company will be used for.
April Fool's Joke
According to an article posted on Anchor Cove, the Creators signed a deal with ABC and AOL to air lonelygirl15 exclusively on a new internet channel called EQAL. The show would star Jessica Lee Rose, set to reprise her role as Bree, and Zac Efron as Daniel. It would consist of thirty-minute long episodes with Bree vlogging in her bedroom, much like the earliest lonelygirl15 videos.
The show was said to feature a larger cast than the online version, as well as featuring music from many top-label musical artists. Bree's parents, for instance, were said to be featured much more heavily in the television version, with Bree's dad set to be played by David Hasselhoff. Due to copyright issues related to the original stuffed "P. Monkey" puppet, Bree's purple friend will be played by a live monkey, who will also be "a wiz at fighting the Order."
Believability
The two most well-known blogs in the Breeniverse (The Children of Anchor Cove and LG15 Today) purported the news as factual, as a part of the festivities of April Fool's Day, 2008 (April 1st, 2008). This, combined with a rather decently faked news article, claiming to be from ABC News led to numerous people believing the joke to be real.
